Exceptional customer service does not just happen. It is studied, planned, and executed to create an experience that customers will embrace, remember, and share with other potential customers. The trick is that is has to be addressed in a proactive way and not as a passive reactive process that handles complaints.
This McKinsey article identifies the four steps to growth and savings when it comes to customer service and engagement. Check it out at https://mck.co/2RQQ6BI and remember that Customer Service is not a department, it's an attitude.
Service Culture Development is our focus. Email Fred if you would like to discuss how your company can improve its service culture and increase customers and profitability. Better yet, give him a call at 337-278-0835.