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Who Developed Your Company Mission Statement?

Your Mission Statement can be the most significant piece of your company's identity - both externally and internally. It contains the words that create the understanding of why the company exists. It is the compass that guides and influences the direction of your company, working to deliver on its value proposition - the promise made to the public.

Contrary to what many executives believe, the most significant and purposeful mission statements are not developed in the board room, marketing agency/department, or solely at the C-suite level. Truly, the best mission statements are debated, discussed, and created in Mission Statement workshops that include a spectrum of multi-level employees from each department in the company.

A Mission Statement workshop that includes participants from all departments can have several positive effects on a company's culture and atmosphere. By involving representatives from different departments, the workshop can promote collaboration, communication, and a sense of shared purpose. 

Here are some potential benefits:

  1. Increased Collaboration: Including employees from different departments can help break down silos and foster collaboration. When employees work together on a common goal, they are more likely to build relationships and learn from one another.
  2. Improved Communication: When employees from different departments come together, they can share information and ideas, which can help to improve communication across the company. This can lead to better decision-making, problem-solving, and a more cohesive company culture.
  3. Shared Purpose: A mission statement workshop can help employees understand the company's core values and goals. When everyone is working towards a common purpose, it can create a sense of unity and alignment across the company.
  4. Employee Engagement: By involving employees in the mission statement process, they are more likely to feel invested in the company's success. This can lead to increased motivation, job satisfaction, less turnover, and a sense of ownership over the company's mission.

Overall, a mission statement workshop including participants from all departments can be a powerful tool for building a collaborative and engaged company culture. In the end, the mission statement is organic and it allows all employees, including new hires, to take ownership of the company's success. 

For more information about how a Mission Statement Workshop could benefit your company, contact me at [email protected] or call 337-278-0835.