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Commitment to Customers - A Time to Rebuild Trust

rebranding trust May 28, 2020

Do your customers still trust you in the wake of the COVID-19 pandemic? Will it be "business as usual" in the coming months and years? Is your level of commitment to your customer diminished as you try to figure out what direction and adjustments your own company will be making in the coming months or years? Are you able to maintain your capacity to service their now changing needs?

You have spent years, perhaps decades, serving your customers and cultivating loyalty to your brand. Your customers have come to trust you because you consistently deliver on your promise to put their interests and satisfaction at the forefront of every engagement and interaction. There are never any surprises. Your staff calls them by name, welcomes them like guests in their own home, knows their likes and dislikes, and bends over backwards to accommodate them and create unique and memorable experiences. You strive to ensure that doing business with your company will consistently be the best thing that...

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