It's a common refrain: "Our employees are our greatest asset." But are we leveraging that asset to its full potential? Especially when it comes to delivering on the promises we make to customers, our value proposition? The answer lies in fostering a service culture, a contagious spirit that infects employees with a passion for exceeding expectations. 

So, what exactly is a service culture? It's more than just saying "please" and "thank you." It's an ingrained belief in putting the customer at the heart of everything we do. It's woven into the fabric of the company, shaping every interaction, decision, and behavior. 

But how does this internal culture translate into external results? How does it impact the delivery of our value proposition? Here's how: 

1. Employee Engagement: A strong service culture breeds engaged employees. They're not just clocking in and out; they're emotionally...

In 1984, Stevie Wonder released one of his all-time classic songs, “I Just Called To Say I Love You”. It became an instant hit, quickly moving up the charts to the number one spot where it remained for several weeks. Additionally, it won a Golden Globe and Academy Award for Best Original Song and it received three Grammy Award nominations that year, as well.  

The song is about Stevie making a call to his girlfriend for no special reason – only to say “I love you”. Throughout the song, he names the many holidays and occasions that usually warrant such a call but emphasizes that, unlike those days that prompt good wishes and expressions of love, this call was only influenced by his love for her.  

Do you and your employees make “Love Calls” in your business throughout the year? You should. Oh, I don’t mean it literally. Are you and your team making calls to customers and clients to express gratitude and appreciation...

There are two interdependent and profoundly critical components to every successful business - Customer Service and Service Culture

Customer Service: The Nuts and Bolts

Think of customer service as the nuts and bolts of a well-oiled machine. It's the frontline interaction where employees address customer needs, resolve issues, and leave a lasting impression. This includes:

• Responsiveness: Promptly addressing customer inquiries and concerns.
• Problem-solving: Finding effective solutions to customer issues.
• Communication: Clearly and concisely conveying information to customers.
• Courtesy and professionalism: Treating customers with respect and empathy.

While good customer service is essential, it's not enough to build lasting customer loyalty and advocacy. That's where service culture comes in.

Service Culture: The Engine that Drives Everything

A service culture is the fuel that propels an organization towards customer-centric excellence. It's the DNA that runs...